A strategic, proactive approach to business is essential for meeting expectations, mitigating risks and achieving successful outcomes.
Why strategy is important
A business strategy creates a vision and direction for your organisation. It clarifies your purpose, drives the decision-making process, helps allocate resources and provides a better employee experience as it allows them to understand how their role contributes to the overall strategic intent.
When your workforce understands the overarching goals they are working towards, and what success looks like, your business will become more efficient, which in turn, will increase productivity and profit.
Mel works with executive teams, communication teams, boards and business owners to design and develop strategies that provide clarity and focus, and enable your people to buy-in to your vision.
Whether it’s a strategic thinking workshop, an offsite or ongoing advisory, Mel’s approach is collaborative, interactive and outcomes focussed.
how i work
As the facilitator of choice for many companies, non-profits, associations, boards and executive teams, I have worked with senior leaders and their teams to facilitate strategy days that are collaborative, productive and goal-focussed.
My experience has shown that successful strategic planning days include time to discuss facts and evidence, the sharing of opinions and thoughts, a conversation that allows for the generation of ideas, strategies and actions and the development of an action plan to move forward with the implementation of the strategy. We also discuss how we determine and measure progress and success. Each of these elements will be built into the workshop.
The facilitation processes I use are collaborative, inclusive, and encourage participation from everyone in the room.
There are a few elements involved in developing a strategy:
Desk research – a review and analysis of core documents including past strategies and operational plans, annual reports, relevant stakeholder and market research/data
Primary research – in-depth interviews with key senior leaders and stakeholders
Facilitated strategy workshop
Developing a strategy document
Post-session consultation with key stakeholders
Quarterly sessions to improve execution, review results, identify high-value activities and renew the focus on goals and priorities for the quarter ahead.